Struggling to land your first freelance job? Learn how to get your first order on Upwork or Fiverr with proven strategies, profile optimization tips, and proposal techniques for beginners targeting the U.S. freelance market.
Introduction
Breaking into the freelance world on platforms like Upwork and Fiverr can be overwhelming for beginners. With millions of freelancers already active, standing out and landing your first order may seem impossible—but it’s not. This guide provides a strategic, step-by-step blueprint to help you secure your first client on these platforms, especially if you’re targeting the U.S. market.
Understanding the Platforms – Upwork vs. Fiverr
Upwork Overview
Upwork is a bidding-based freelance platform where clients post jobs, and freelancers submit proposals. It offers long-term opportunities, especially in niches like software development, writing, and marketing.
Fiverr Overview
Fiverr is a gig-based platform where freelancers create service listings called “gigs,” and clients browse and purchase directly. It’s ideal for quick jobs and creative services like graphic design, voice-over, or video editing.
Setting Up a Strong Profile
Steps for Upwork
- Choose a specific niche (e.g., SEO writing, WordPress customization).
- Use a clear and professional profile photo.
- Write a powerful headline and summary that shows your value.
- Highlight relevant skills and certifications.
- Add portfolio samples—even if they’re self-created.
Steps for Fiverr
- Create service gigs with catchy titles and clear descriptions.
- Use high-quality images or videos in your gig gallery.
- Choose appropriate pricing packages (Basic, Standard, Premium).
- Add FAQs to address common buyer questions.
Crafting Winning Proposals (Upwork)
- Personalize every proposal—never use copy-paste.
- Start with the client’s name or refer to the job specifically.
- Focus on value you can provide, not your need for experience.
- Include relevant samples or attachments.
- Use clear, professional language and formatting.
Optimizing Gigs for Search (Fiverr)
- Use keywords in your gig title, tags, and description.
- Keep descriptions concise, highlighting benefits.
- Offer fast delivery to attract new clients.
- Update gigs regularly to stay active in Fiverr’s algorithm.
Smart Pricing Strategies
- Set competitive (but not low) pricing to attract first clients.
- Consider offering a limited-time discount for initial clients.
- Use gig extras or packages to increase average order value.
Getting Initial Reviews
- Ask friends or trusted connections to place a real order.
- Overdeliver on the first few jobs.
- Politely request feedback after successful delivery.
Daily Habits for Success
- Log in daily to stay active in search.
- Apply for jobs regularly (Upwork).
- Share Fiverr gig links on social media or forums.
- Keep improving your profile and gigs based on analytics.
Mistakes to Avoid
- Spamming proposals or using templates.
- Ignoring client instructions.
- Starting with generic or too broad gigs.
- Underpricing your services too much.
- Giving up after the first rejection.
Bonus Tips to Win U.S. Clients
- Use fluent, professional English in all communication.
- Adjust your work hours to accommodate U.S. time zones.
- Offer a free consultation or sample if needed.
- Showcase certifications from U.S.-based platforms (like HubSpot, Google, or Coursera).
- Mention any U.S. clients or projects in your portfolio.
Sample Skills to Start With (Beginner Friendly)
| Skill | Platform | Demand (USA) |
|---|---|---|
| Graphic Design | Fiverr | High |
| Blog Writing | Upwork | Medium |
| Virtual Assistant | Upwork | High |
| Video Editing | Fiverr | High |
| WordPress Customization | Both | High |
FAQs
How long does it take to get the first order on Fiverr or Upwork?
It can take anywhere from a few days to a few weeks. Consistency and a strong profile help speed up the process.
Do I need experience to get started on Upwork or Fiverr?
No. You can showcase personal projects or offer samples to prove your skills.
What’s the best time to apply for jobs on Upwork?
Apply during U.S. working hours (8 AM – 5 PM EST) for the best visibility.
Can I create multiple gigs on Fiverr?
Yes, Fiverr allows up to 7 active gigs for new sellers. Use this to showcase different skills.
Should I use a video in my Fiverr gig?
Yes. Videos increase conversion rates and trust, especially with U.S. clients.
Is it better to use Fiverr or Upwork for beginners?
Fiverr is better for passive lead generation, while Upwork is ideal for direct client outreach.
How can I stand out in a competitive niche?
Find a micro-niche (e.g., Shopify SEO instead of just SEO) and tailor your offerings accordingly.
Can I work on both Fiverr and Upwork simultaneously?
Yes, and it’s recommended to diversify income sources and gain more exposure.
Do these platforms take a commission?
Yes. Fiverr takes 20% of each order. Upwork also charges a service fee based on your earnings.
How do I withdraw money from Fiverr/Upwork in the U.S.?
You can use PayPal, bank transfer (via Payoneer), or direct deposit in the U.S.
Can I offer multiple services in one gig?
No. Focus each gig on a single service for clarity and better search results.
Final Thoughts
Getting your first freelance order on Upwork or Fiverr may seem daunting, but with the right strategy, patience, and consistency, it is absolutely achievable. Whether you’re targeting U.S. clients or building your portfolio from scratch, follow these steps to establish your credibility, deliver value, and build a sustainable freelancing career.
Official External Links:
| Top Freelancing Skills to Learn in 2025 | High-Income Remote Skills – NayaPK.blog | Top Freelancing Skills to Learn in 2025 | High-Income Remote Skills – NayaPK.blog |
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| Freelancing vs. Office Job in Pakistan | Career Comparison for U.S. Audiences | Freelancing vs. Office Job in Pakistan | Career Comparison for U.S. Audiences |
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| How to Create a Fiverr Gig | Fiverr Gig Creation Guide – Step-by-Step for Beginners | How to Create a Fiverr Gig | Fiverr Gig Creation Guide – Step-by-Step for Beginners |
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| Top Freelancing Platforms for Pakistani Beginners | Work from Home Jobs – NayaPK.blog | Top Freelancing Platforms for Pakistani Beginners | Work from Home Jobs – NayaPK.blog |
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| How to Start Freelancing in Pakistan | Freelance Career Tips for Beginners – NayaPK.blog | How to Start Freelancing in Pakistan | Freelance Career Tips for Beginners – NayaPK.blog |
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| How to Prepare Financial Documents for Visa Application | Visa Financial Proof Guide – NayaPK.blog | How to Prepare Financial Documents for Visa Application | Visa Financial Proof Guide – NayaPK.blog |
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| Study Visa vs Student Exchange Program | Key Differences & U.S. Education Guide | Study Visa vs Student Exchange Program | Key Differences & U.S. Education Guide |
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| How to Write a Motivational Letter for Scholarships | Scholarship Letter Guide – NayaPK.blog | How to Write a Motivational Letter for Scholarships | Scholarship Letter Guide – NayaPK.blog |
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| Study in Canada from Pakistan | Canada Student Visa Requirements 2025 – NayaPK.blog | Study in Canada from Pakistan | Canada Student Visa Requirements 2025 – NayaPK.blog |
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| Tuition-Free Universities in Europe | Study Abroad Without Fees – NayaPK.blog | Tuition-Free Universities in Europe | Study Abroad Without Fees – NayaPK.blog |
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